2nd European Conference on Interactive Television: Enhancing the Experience
Pre-conference programme: tutorials
The tutorial sessions for the conference include three events described below.
Date: Wednesday 31 March
PLEASE NOTE: you can take part
in the pre-conference programme without registering for the conference
itself. Please use the conference registration form.
Tutorial 1: Enhancing TV with interactivityALL DAY TUTORIAL: 9.30 - 4.30 Wednesday 31 March
Presenter: Jenni Lloyd
Who for: TV professionals, interactive TV practitioners, designers, producers, usability & accessibility professionals, academics
Cost: £100 per participant.
Jenni Lloyd has worked within interactive
TV for the past five years, initially as a designer, then as a producer.
She is now a consultant and lecturer. As a lead designer for BBC Worldwide
she was part of the team that created an enhanced version of Top of the
Pops for the the Microsoft WebTV platform. This was then commissioned by
Microsoft to be developed further as a demonstration of the advanced capabilities
of the platform. Later as Art
Tutorial 2: Ensuring the usability and usefulness of interactive TV applications
ALL DAY TUTORIAL: 9.30 - 4.30 Wednesday 31 March
Presenters: Owen Daly-Jones & Sheri Lamont
Digital TV as a delivery mechanism for interactive services to the public is very different from the web. Established design principles do not necessarily apply, and TV must be treated as a unique medium which presents us with its own set of constraints and opportunities. Above all TV-based services must be simple and compelling if they are to be used. But how do you ensure that applications created for TV are both usable and useful?
tutorial will provide an overview and practical guidance on ways to approach
design and improve designs to make them as simple as possible. Tutorial
Cost: £100 per participant.
is Manager and Principal Consultant of Serco Usability Services, specialising
in the usability of interactive TV services. Owen, who has a varied background
in psychology, anthropology and interaction
is currently a usability engineer for Microsoft Corporation focusing mainly
on television and digital media technologies. Since joining Microsoft in
1999 she has worked on a variety of Microsoft products
Tutorial 3: Digital Television in the UK ? The Marketplace
UNFORTUNATELY THIS TUTORIAL IS CANCELLED - SORRY FOR ANY DISAPPOINTMENT
AFTERNOON TUTORIAL: HALF DAY TUTORIAL: 1.30 - 4.30 Wednesday 31 March
Presenter: Jon Yon
This seminar will explore the basics of what DTV is, what it can be used for and which companies head up the world-leading UK marketplace. We will look at enhanced and interactive TV applications and explore the limitations of today’s technologies, how this currently effects content development and how this might change in the future.
What will you learn?
By the end of the afternoon you can expect to:
Jon has worked in media for over 20 years and his expertise is highly regarded within the DTV industry. He has a first-class degree in Interactive Multimedia Communications and has produced interactive versions of some of the most popular shows on television.
As the Strategic Consultant, Digital Television for Victoria Real he worked with numerous blue chip companies and broadcasters including Freeserve, Norwich Union, Telewest, Flextech, NHK and Channel 9. In 2001, Jon became the Account Director for the Scottish Parliament and played a major role in developing their cutting-edge video-streaming service.
Jon was a member of the course development team for the University of Brighton's MSc in 'Digital television management and production', which commenced in October 2001 and has represented the UK Government on its DTI DTV/broadband missions to France and Spain.
In 2003, he was a consultant for the Department of Health and helped to develop their strategy for the delivery of NHS services on Digital TV. In 2004, Jon became the ‘Enterprise Gateway Director’ for Newhaven and surrounding areas (a SEEDA/Business link project that includes business incubation). His role involves working closely with entrepreneurs, start-ups and existing local businesses who need strategic business support and guidance.
Cost: £60 per participant